Better Questions, Bigger Breakthroughs: Tapping your beginner’s mind
Learn to create more breakthroughs for your business — and your life — by shifting your mindset back in time. When you focus on helping people express their business soul and know-how, like we do, you learn to ask A LOT of questions. It’s one of the tools that helps...
10 Ideas for Your Email Newsletters
Your small business’ email newsletters can help you reap greater long-term benefits. Check out these easy email marketing content ideas! As a small business owner, we often try on every marketing technique under the sun. Many small business owners, however,...
On-Page and Off-Page SEO: Pros and Cons
Have you heard about the differences between on-page and off-page SEO? Are you trying to decide which of these approaches will land you higher in the rankings? SEO is a tricky and evolving industry. Any webmaster who wants to put their site at the top of the rankings...
How to Get Better Results from Your Website by Writing Articles
Want to get better results from your website? Writing articles can be a powerful piece of your marketing formula! Here’s how to make this work for you… Personal referrals aside (oh how we all love those!), the journey to good quality leads, and sales, very often...
Grow your business by growing your authority
Want to create a money-and-client generating machine? Just being good isn’t always good enough. Whether you’re a start-up, or have been in business for years, growing your authority is critical. Incorporating it into your business and marketing strategies will...VIDEO: Tap Feelings and Emotions to Make Your Brand Stand Out
In case you would rather read than watch… Hello there, my friends. I wanted to take a few minutes just to send you a quick message about branding today. I know you probably feel like you hear about branding all of the time. But I have a bone to pick with...
Stop Thinking About Marketing
Really, stop thinking about how to market your business. Because I’ve seen this set people off on the wrong path. Knowing you need to market your business, you start thinking of how to push yourself out there… double down on your marketing spending… invest in more...
Value is in the eye of the beholder
Are you leaving money on the table? Value is in the eye of the beholder. Avoid a common trap for service businesses by looking at ways you may be undervaluing what you deliver. What would you do if you saw “salt” on the menu at your local restaurant? How about “ice?”...