Marketing Plans
for Mission-Driven Experts
Let’s eliminate your marketing frustrations!
Marketing Plans
for Mission-Driven Experts
Let’s eliminate your marketing frustrations!
MARKETING EASE STARTS NOW
What Level of Light Do You Want to Create?
Whatever your vision, you’ll need more than talent and connections to achieve it. It’s going to take a hearty dose of business savvy and marketing oomph to get there.
Yet every day you face a tug of war: time spent on marketing is pulling you away from your REAL mission.
Maybe you’re tired of hit-or-miss efforts to attract clients… or frustrated by unreliable outsourcing.
Either way, it’s time for a change! For something, and someone, you can count on.
An experienced partner who’ll be there for you and your mission, as well as your business.
We’re proud to be that partner for mission-oriented experts in NC and beyond.
Strategy + execution = results
Choose the help you need to succeed.
#1: Be a Brighter Light
Just right if your goal is to become a go-to expert in your local landscape, while growing your income and reach.
Brighter Lights, you’re looking for:
- a PLAN that will fill up your client calendar…
- some targeted HELP putting the steps in place…
- A partner to CALL when you have questions or ideas…
- BREATHING ROOM to focus on your clients & mission.
If you need to raise your profile, grow your client list AND feel more ease in your business, this is the plan for you.
What will you get?
Together we commit to consistency, starting with a 6-month block:
- We start with a comprehensive marketing audit, from website to networking, ads to social media, success metrics, and more. We’ll find what to keep, what to let go of, and proven success steps that are just plain missing.
- Two 90-day plans using a custom-designed 3-prong approach to get you noticed by ideal prospects, build a steady drip of leads, and consistently love on your community.
- Press release focused on supporting search engine traffic.
- Two 1-hour strategy calls per month with Wendy, plus unlimited email support.
- 3-4 hours per month of marketing implementation support (use for content creation, social media, graphics, email, etc).
- Monthly insights-and-trends report to keep you ahead of developments likely to influence your business, and your client audience’s needs.
$ 576/mo or $ 3,300 if paid upfront (save $ 160).
BONUS: Save 5% reduction on additional marketing implementation and support (e.g., branding, creating ads, brochures, websites, etc).
#2. Be a Brilliant Beacon
Just right if you’re on a mission to transform your level of impact and income.
Brilliant Beacons, you’re looking for:
- a PLAN to 5- or 10x your business…
- more HELP to do the marketing, so you don’t have to…
- a Leadership PARTNER to challenge and encourage you…
- TIME & ENERGY to transform lives on a national (or bigger) scale?
If you’re ready to leap to a new level of success AND love the business you build, this is the plan for you.
What will you get?
Together we commit to consistency, starting with a 6-month block.
- All the services offered to Level 1, “Bright Light” clients still apply, with these additions:
- Marketing plans will dive deeper and broader each quarter, incorporating strategies that might include influencer or podcast research, community building, speaking engagements, developing your wisdom and insights into saleable intellectual property, and/or segmented marketing approaches.
- 1 full-blown public relation campaign (press release PLUS outreach geared to capturing the attention of media outlets).
- 6-8 hours/month of marketing implementation support (use for content creation, social media, graphics, email, etc)
- Two ½-day business development sessions to evaluate and integrate business with marketing strategies.
- Monthly insights-and-trends report to keep you ahead of developments likely to influence your business, and your client audience’s needs.
$ 1,343/mo, or $ 7,800 upfront (save $ 260)
BONUS: Save 10% on additional marketing implementation and support (e.g., branding, creating ads, brochures, websites, etc)
What do our clients have to say?
“Wendy really gets to know you and your business and her words convey exactly your sentiments. She is truly brilliant. “
“Wendy is exceptionally talented at developing brand strategy and messaging. Wendy was able to harness all my energy and ideas and create messaging that felt like me and sounded like me, only better. By working with Wendy, I gained clarity and confidence in articulating my services and value. Wendy ROCKS!”
Why a marketing partner? Why Beacon Creative Lab?
Effective marketing isn’t throwing spaghetti at a wall to see what sticks.
Consumers are flooded with messages, shout outs and demands. Without a plan, it’s easy to spend all your time (and good money), shouting into the wind.
Getting known, and booked solid, doesn’t have to take years, or a fortune… but it does takes wise use of resources, consistency, and follow through.
Ensuring this happens is our reason for being!
Making sense out of the chaos, with R.E.A.L. branding and marketing — and giving clients personal, trustworthy attention from a dedicated team — that’s our specialty. Plus:
We’re here for you every step of the way: we work side-by-side with you, doing as much or as little as you need, from planning to implementing. One call, as they say, does it all.
Plans are scaleable, and based on realistic marketing budgets: as a former marketing director myself, I understand budget limitations! These packages and your plans are based on real-world business returns not outlandish fees.
Eliminate your marketing frustrations and grow your business today.
Space for these projects is limited, so we can ensure each client receives the attention needed to make their magic happen!